Advertising, promotion,and other aspects of integrated marketing communications
Shimp, Terence A - Personal Name
Catatan
Ketersediaan
| EB000991 | EB 659.1 TER a | My Library | Tersedia |
Informasi Detil
| Judul Seri | - |
| No. Panggil | EB 659.1 TER a |
| Penerbit | Thomson Higher Education : ., 2007 |
| Deskripsi Fisik | xxiv, 628 hal.; ill |
| Bahasa | English |
| ISBN/ISSN | 0-324-32143-0 |
| Klasifikasi | 659.1 |
| Tipe Isi | - |
| Tipe Media | - |
| Tipe Pembawa | - |
| Edisi | 7 |
| Subyek | Advertising |
| Info Detil Spesifik | - |
| Pernyataan Tanggungjawab | Terence A. Shimp |
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