Essentials of marketing 13e

Edisi

13th

ISBN/ISSN

978-0-07-802888-5

Deskripsi Fisik

xl, 640 hal. ; 28 cm

Judul Seri

-

No. Panggil

658.8 PER e

Principle of marketing (6th ed)

Edisi

6

ISBN/ISSN

0-13-098039-3

Deskripsi Fisik

xx, 692 hal.: ill.; 27.5 cm.

Judul Seri

-

No. Panggil

658.8 KOT p

Dasar-dasar pemasaran Jilid 2

Edisi

6

ISBN/ISSN

979-8081-37-4-X

Deskripsi Fisik

x, 464 hal.; 24 cm

Judul Seri

-

No. Panggil

658.8 KOT d

Marketing

Edisi

11th

ISBN/ISSN

978-0-07-802889-2

Deskripsi Fisik

li, 745 hal. ; 28 cm

Judul Seri

-

No. Panggil

658.8 KER m

I'm marketing = makelar of everything! : kiat-kiat ampuh menjadi pelaku marke…

Edisi

-

ISBN/ISSN

978-602-7934-83-2

Deskripsi Fisik

179 hal. ; 20 cm

Judul Seri

-

No. Panggil

658.8 GEM i

Pemasaran strategis, jilid 2

Judul asli : strategic marketing, 4th ed.

Marketing management a customer-oriented approach

Unlike marketing management texts that are versions of principles texts, this text is based on three concepts not found in the competition: a focus on customer service is central - this concept is presently gaining much attention in research and practice. It provides students with an understanding on how marketing strategic and tactical decisions are made in light of their impact on the firm's …

Basic marketing: a global managerial approach

Edisi

16

ISBN/ISSN

978-0-07-110110-3

Deskripsi Fisik

xxxvi, 790 hal. ; 27 cm

Judul Seri

-

No. Panggil

658.8 CAN b

Marketing management

Edisi

-

ISBN/ISSN

0-07-008865-9

Deskripsi Fisik

xxi, 682 hal. ; 24 cm

Judul Seri

-

No. Panggil

658.8 BUE m

Marketing management : a strategic decision - making approach : Internet Mark…

Edisi

Fourth

ISBN/ISSN

0-07-231523-7

Deskripsi Fisik

xxi, 594 hal. ; 25,5 cm

Judul Seri

-

No. Panggil

658.8 BOY m